Service marks
Esquema
Jerarquía
Visual and Verbal Communication (Hierarchy Name) > Information Forms (Hierarchy Name) > information forms > document genres > <document genres by function> > <identifying markings and symbols>
Descripción
Names, symbols, or devices used in the sale and advertising of services, usually registered with a governmental agency to assure exclusivity of use. For registered symbols or devices used to identify products use "trademarks." For specific graphic images derived from service marks, use "logotypes" or "logos."
URI original del concepto
Otros términos
- dienstmerken [nl]
- marcas de servicio [es]
- service mark [en]
- marks, service [en]
- dienstmerk [nl]
- marca de servicio [es]